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ch001_system-overview.xhtml
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<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.1//EN"
"http://www.w3.org/TR/xhtml11/DTD/xhtml11.dtd">
<html xmlns="http://www.w3.org/1999/xhtml"><head><title/></head><body><h1>System Overview
</h1>
<p>Welcome to the phpList Manual.
</p>
<p>This first chapter will explain what phpList is used for and give you a basic overview of how it works.
</p>
<h2>What is phpList?
</h2>
<p>phpList is used for sending email newsletters, announcements and notifications. It is designed to send a single message (a<strong> campaign</strong>), by email to large numbers of recipients (<strong>subscribers</strong>).
</p>
<p>You organise your subscribers into <strong>lists</strong> and you can import email addresses from your email account, online shop, blog or database. You can also import <strong>attribute</strong> data, for example, subscriber name, city or shoe size.
</p>
<p>Campaigns are composed in a web interface and can be <strong>personalised</strong> for each subscriber. Personalisation is done with the use of placeholders which display attribute data within the text of the emails, as well as unique links that <strong>allow subscribers to join or leave</strong> lists easily. You can use plain text, HTML and templates.
</p>
<p>Once a campaign has been sent, phpList will show <strong>statistics</strong> about it. This will include <strong>opens/views</strong> (who read the campaign), <strong>clicks</strong> (who clicked which link in the campaign) and <strong>bounces</strong> (which addresses were incorrect and delivery failed). Bounced mails and unsubscribes are automatically removed from the system, which will benefit future <strong>delivery of campaigns</strong>.
<br/></p>
<p>phpList is Open Source software and it is published under the AGPLv3 licence. You can install and host phpList on your own servers or you can use it via the phpList Hosted service.
</p>
<h2>A quick tour of phpList
</h2>
<p>phpList has an attractive web interface and a wealth of features to explore. 
</p>
<h3>Campaigns
</h3>
<p>Composing and sending campaigns is achieved by following a step by step process.
</p>
<p><img src="static/overview_2.png" alt="campaign workflow" width="600" height="430"/> 
</p>
<h3>Subscribers
</h3>
<p>In phpList you upload your contacts once and the information is ready to use every time you send a campaign.
</p>
<p><img src="static/phpList_import_emails_13.png" alt="importing subscribers" width="399" height="369"/> 
</p>
<p>You can group subscribers into one or more lists 
</p>
<p> <img src="static/overview_lists.png" alt="many lists phpList" width="600" height="537"/></p>
<p>Simply choose which list you want to send to when you create your campaign.
</p>
<p><img src="static/overview_lists_2.png" alt="sending to a single list" width="600" height="465"/> 
</p>
<h3>Subscribe pages
</h3>
<p>Subscribers can sign up to your lists though subscribe pages, which are fully customisable.
</p>
<p><img src="static/create_a_subscribe_page_in_phpList_9.png" alt="a phpList subscribe page" width="600" height="527"/></p>
<p>...and can be integrated with your website.
</p>
<p> <img src="static/ethical_pets.png" alt="integrate it with your website" width="600" height="443"/></p>
<h3>Campaign Statistics
</h3>
<p>You can view basic and detailed statistics about every campaign you send to help you learn more about your subscribers.
</p>
<p><img src="static/phpList_statistics_overview.png" alt="phpList statistics" width="580" height="215"/></p>
<h2>What is Open Source?
</h2>
<p>Open Source, or "Free Software", means that the original programming code is made freely available and may be modified. In practice this means that; phpList is very adaptable, easy to change and improve. Open Source development relies on communities of users contributing to the project they use. You pay nothing for the software, but you are encouraged to collaborate with the project though contributing code and/or though bug reports, translations, documentation, spreading the word and if you feel it has enriched your life, you can even donate!
</p>
<h2>What is phpList.com?
</h2>
<p>phpList.com offers phpList as a service is the cheapest way to have a fully working installation without having to worry about servers, blacklisting, bounces and deliverability. We manage the day to day maintainance of the software including updates and security.
</p>
<p>Using phpList.com is also a great way to support the future development of phpList.
</p>
<h2>What does phpList not do?
</h2>
<p>phpList is a one-to-many email program. It cannot easily be used to have "email conversations" many-to-many as you might do on software such as mailman 
</p>
<h2>Feedback
</h2>
<p><a href="https://discuss.phplist.org/t/system-overview-manual-chapter-feedback-and-discussion/196">Discuss this chapter here.</a>
<br/></p>
<h2>
<br/></h2></body></html>