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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8">
<title>The newest developments in digital ecommerce.</title>
<meta name="description" content="The newest developments in digital ecommerce">
<meta name="author" content="Jonathan Sacksick">
<meta name="apple-mobile-web-app-capable" content="yes" />
<meta name="apple-mobile-web-app-status-bar-style" content="black-translucent" />
<meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no">
<link rel="stylesheet" href="css/reveal.min.css">
<link rel="stylesheet" href="css/theme/default.css" id="theme">
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<link rel="stylesheet" href="lib/css/zenburn.css">
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<script>
document.write( '<link rel="stylesheet" href="css/print/' + ( window.location.search.match( /print-pdf/gi ) ? 'pdf' : 'paper' ) + '.css" type="text/css" media="print">' );
</script>
<!--[if lt IE 9]>
<script src="lib/js/html5shiv.js"></script>
<![endif]-->
<link rel="stylesheet" href="css/custom.css">
</head>
<body>
<div class="reveal">
<!-- Any section element inside of this container is displayed as a slide -->
<div class="slides">
<section>
<img src="media/drupalcamp-2013-logo.png" class="logo" alt=""/>
</section>
<section>
<h2>The newest developments in digital e-commerce</h2>
<p>
<small>Jonathan Sacksick / <a href="http://www.twitter.com/jsacksick">@jsacksick</a></small>
</p>
<aside class="notes">
Introducing the digital commerce ecosystem<br/>
In other words what the products team of commerce guys has been working on the previous months.
</aside>
</section>
<section data-background="media/jonathan_shadow_background.jpg">
<p style="font-size: 150%">Jonathan Sacksick</p>
<img src="media/commerce-guys-head.jpg"/>
<p>
Web developer at Commerce Guys<br />
Maintainer of Commerce Kickstart v2<br />
Search API, Commerce Search API, Other Commerce contribs.<br />
</p>
</section>
<section>
<img src="media/cg.png" class="logo" /><br /><br /><br />
<p>Paris, France · London, England · Ann Arbor, MI, USA</p>
<aside class="notes">
Contribute to Drupal core and contrib, vc funded...
</aside>
</section>
<section class="shadowh2">
<section>
<img src="media/dc.png" class="logo" />
<aside class="notes">
More than 30K reported installs, around 260K downloads.
</aside>
</section>
<section data-background="media/dc-2-classicdriver.jpg" data-background-position="top center">
<h2>Built from scratch on Drupal 7</h2>
<aside class="notes">
Built natively on drupal 7, using all of the core technologies, <br/>
Commerce doesn't reinvent the wheel, it uses the core concepts, entities, etc.
</aside>
</section>
<section data-background="media/dc-1-cartier.jpg" data-background-position="top center">
<h2>Minimalistic and flexible</h2>
<aside class="notes">
Tries not to get in your way, <br/>
Take only the parts that you need...<br/>
If you don't like how commerce handle messages using rules, then use a contrib module to replace that (Commerce message)... Commerce order types ...<br/>
Commerce doesn't make any assumption, you can sell physical & digital products, you can remove the cart...<br/>
Multisites, one backend, multi country, one of the most challenging/exciting project.
</aside>
</section>
<section data-background="media/dc-3-eurocentre.png" data-background-position="top center">
<h2>Uses Views for all listings</h2>
<aside class="notes">
It was a bit experimental at the time, but it feels natural now, this allows you to change columns, add filters, different sort criterias, change the backend (switch to solr)...
</aside>
</section>
<section data-background="media/dc-4-eurostar.png" data-background-position="top center">
<h2>Uses Rules for business logic</h2>
<aside class="notes">
Similar to a hook, you can respond to events, disable a rule, update the weight...<br/>
Exportable, reusable...<br/>
Rules for selecting payment methods, tax rate etc.
</aside>
</section>
<section data-background="media/dc-5-krispy.png" data-background-position="top center">
<h2>Relies on "essential contribs" and distributions to complete the experience</h2>
<aside class="notes">
We have contrib modules for Shipping, modules for selling access to files... <br/>The problem with a lean core is that Commerce doesn't do a lot by default, you need the contrib modules, to have sthg demoable this could take time, that's why we created Kickstart.
</aside>
</section>
</section>
<section class="shadowh2">
<section>
<img src="media/ck.png" class="logo" />
</section>
<section data-background="media/ck-1-usage.png" data-background-position="top center">
<h2>Most popular Drupal distribution<br />(8k installs)</h2>
<aside class="notes">
More than the next 10 distributions combined.
</aside>
</section>
<section data-background="media/ck-3-admin.png" data-background-position="top center">
<h2>Streamlined administration optimized for common tasks</h2>
<aside class="notes">
We revisited the administration and contributed the admin theme (Shiny), the admin views (Commerce Backoffice). <br/> Bojhan summers worked on the UI.
</aside>
</section>
<section data-background="media/ck-2-responsive.jpg" data-background-position="top center">
<h2>Responsive frontend theme</h2>
<aside class="notes">
We built a theme based on Omega, Omega Kickstart.
</aside>
</section>
<section data-background="media/ck-4-zoom.png" data-background-position="top center">
<h2>Enhanced product marketing <br /> (image zooms, slideshows, etc)</h2>
</section>
<section data-background="media/ck-5-facet.png" data-background-position="top center">
<h2>Faceted product search</h2>
<aside class="notes">
We contributed Commerce Search API, that creates a preconfigured index that knows automatically about your data structure...
</aside>
</section>
<section data-background="media/ck-6-marketplace.png" data-background-position="top center">
<h2>Built-in payment gateways, <br /> third party tools</h2>
<aside class="notes">
When you install Kickstart we try to install the correct payment gateway based on your country, talk about the direct integration with the Marketplace...
</aside>
</section>
</section>
<section>
<h2>Context / Requirements</h2>
<img src="media/logo-marketplace.png" class="logo" alt=""/>
<aside class="notes">
Thanks/because of the Marketplace, we had to build modules that I'm going to present.<br/>
Marketplace offers everything you need to improve your online store, add-ons, trainings...
</aside>
</section>
<section>
<h2>Manage subscriptions to services</h2>
<img src="media/add-ons-marketplace.png" alt=""/>
<aside class="notes">
Talk about Jirafe, Yottaa...
</aside>
</section>
<section>
<h2>Sell support tickets</h2>
<img src="media/turbo-tickets.png" alt=""/>
</section>
<section>
<h2>Handle renewable subscriptions</h2>
<h3>(Commerce Platform)</h3>
<img src="media/platform.png" class="logo" alt=""/>
<aside class="notes">
Our cloud Platform,
This implies recurring billing, subscription renewal...
</aside>
</section>
<section>
<h2>I need a way to track the user's right to access a resource</h2>
<aside class="notes">
Our problem is that we have no way of tracking the user's right to access something.<br/>
A user completes checkout, you give him a role to track access, but the "API" stops there. No expiration, nothing
</aside>
</section>
<!--<section>
<h2>Solutions</h2>
</section>-->
<section data-transition="none">
<h2>A separate entity type</h2>
<img src="media/entities_schema_no_square_1.png" class="logo" alt=""/>
</section>
<section data-transition="none">
<h2>A separate entity type</h2>
<img src="media/entities_schema_no_square_2.png" class="logo" alt=""/>
</section>
<section data-transition="none">
<h2>A separate entity type</h2>
<img src="media/entities_schema_no_square_3.png" class="logo" alt=""/>
</section>
<section data-transition="none">
<h2>A separate entity type</h2>
<img src="media/entities_schema_no_square_4.png" class="logo" alt=""/>
</section>
<section>
<section>
<h3>Commerce License</h3>
<img src="media/commerce-license.png" alt=""/>
<aside class="notes">
Nested slides.
</aside>
</section>
<section>
<h2>What is it?</h2>
<p>It's a <span class="blue-hl">framework</span> for selling access to local or remote resources.</p>
</section>
<section>
<h2>Features</h2>
<p>A license can be <span class="blue-hl">configurable</span> and have fields that are filled-in by the user</p>
<img src="media/turbo-tickets-form.png" alt=""/>
</section>
<section>
<h2>Features</h2>
<p>A license can be <span class="blue-hl">remote/synchronized</span> with an external service.</p>
<img src="media/license-sync-completed.png" alt=""/>
<aside class="notes">
Talk about the status change (Retrigger sync when expires or revoked...).<br/>
We're displaying the access details, could be application id, account email etc...
</aside>
</section>
<section>
<h2>Features</h2>
<p>Licenses can be <span class="blue-hl">time limited</span>, and are automatically expired.</p>
<img src="media/commerce-license-configuration-2.png" alt=""/>
<aside class="notes">
A license can expire or not, i
</aside>
</section>
</section>
<section>
<section>
<h2>Commerce File 2.x</h2>
<img src="media/commerce-file1.jpg" alt="" style="margin-top:0;"/>
<img src="media/commerce-file2.jpg" alt="" style="margin-top:0;"/>
<aside class="notes">
New architecture based on Commerce License, addresses all feedback
received for the 1.x branch.
Allows access to files to be sold (one or multiple files attached to a product)<br/>
Licensed files can be downloaded or streamed. Number of downloads / streams can be limited.<br/>
If an admin uploads new files to the product, they will show up
automatically for all users. <br />
</aside>
</section>
<section>
<h2>Need streaming? No problem</h2>
<img src="media/commerce-file3.png" alt="" style="margin-top:0;"/>
<aside class="notes">
Shown example uses mediaelement.js (library and drupal module) <br />
Just like with downloads, the number of streams can be limited too.<br/>
Only complete streams (start to finish) count.
</aside>
</section>
<section>
<h2>Full Amazon S3 integration</h2>
<img src="media/amazon-s3-logo.png" alt="" style="margin-top:0;"/>
<img src="media/amazon-s3-module.png" alt="" style="margin-top:0;"/>
<aside class="notes">
Triggering a download gets the file from S3 without touching our server. <br />
Download limitations are respected.
The S3 url is secret and temporary.
</aside>
</section>
</section>
<section class="shadowh2" data-background="media/recurring.jpg">
<h2>Recurring?</h2>
<aside class="notes">
Recurring is really hard to implement. Explain async & sync concepts. Talk about Recurly.<br/>
Probably talk about the mobile plan. You need to think about the payment, dunning...
</aside>
</section>
<section>
<h2>Payment</h2>
<p>You need a payment module with <span class="blue-hl">Card on File</span> support.</p>
<img src="media/commerce-cardonfile.png" alt="" style="margin-top: 0;"/>
<aside class="notes">
You need to store credit card information to process further payments<br/>
Auth.net, Paymill, explain the token stored. we need a capable COF payment method.<br/>
Handle 0$ auth.
</aside>
</section>
<section>
<h2>Dunning process</h2>
<p>What happens if I can't charge the user anymore?</p>
<img src="media/commerce-dunning.png" alt="" style="margin-top: 0;"/>
<aside class="notes">
Dunning management (Delinquent User Notification) is the automated process that's kicked off when a charge attempt of a recurring order fails.<br/>
This process involves periodic customer communication and payment retries.
Soft decline (When the daily limit of the card has been exceeded)<br/>
Hard decline (Card is expired, cannot charge anymore).
</aside>
</section>
<section>
<h2>Commerce recurring</h2>
<img src="media/commerce-recurring.png" alt="" style="margin-top:0;"/>
<aside class="notes">
Only support async prepaid billing (No post-payment). Because sync billing is really hard to implement.<br/>
Talk about prorated payment, doesn't handle metered billing.
</aside>
</section>
<section class="shadowh2" data-background="media/calendar-day-1.jpg" data-background-position="top center">
<h2>But wait, I always want to bill on the 1st of the month?</h2>
<aside class="notes">
It's really hard to implement because of prorating, If someone subscribe to a service on the 19th...<br/>
</aside>
</section>
<section class="shadowh2" data-background="media/recurring-headache.jpg" data-background-position="top center">
<h2>Prorating?</h2>
<aside class="notes">
It's really hard to implement because of prorating, If someone subscribe to a service on the 19th...
</aside>
</section>
<section>
<section>
<h2>Commerce License billing</h2>
<img src="media/commerce-license-billing.png" alt=""/>
<aside class="notes">
Doesn't have a release yet.. Nested slides.
Talk about the billing cycles (async monthly/weekly/...), sync<br/>
Support pre-payment, post-payment.
</aside>
</section>
<section>
<h2>What is it?</h2>
<p>Commerce License Billing provides advanced <span class="blue-hl">recurring</span> billing for licenses.</p>
</section>
<section>
<h2>Features</h2>
<p>It supports <span class="blue-hl">plan changing</span> in the middle of the billing cycle and <span class="blue-hl">free quantity</span>.</p>
<aside class="notes">
E.g talk about the Platform, (X-large, medium)...<br/>
Talk about free quantity (Removed when calculating the total).<br/>
We introduced the revisions to properly handle that.
</aside>
</section>
<section>
<h2>Features</h2>
<p>It supports <span class="blue-hl">post payment</span> and <span class="blue-hl">estimation</span> calculation.</p>
<img src="media/post-payment-example.png" alt=""/>
<aside class="notes">
Instead of showing the actual order displaying a 0 amount, we're displaying the theme function.<br/>
It properly handles VAT, discounts...
</aside>
</section>
<section>
<h2>Features</h2>
<p>It supports <span class="blue-hl">metered</span> billing.</p>
<p class="fragment" style="text-align: left;">
"<span class="blue-hl">Metered billing</span>, or <span class="blue-hl">usage-based</span> billing, usually involves a fixed monthly fee plus an overage fee for additional usage beyond the included amounts. <br/>E.g mobile phone providers: pay $49/mo for 400 minutes, then $0.10 per additional minute of usage."
</p>
</section>
</section>
<section>
<h2>Resources</h2>
<ul>
<li>Commerce License <br/><a href="http://www.drupal.org/project/commerce_license">http://drupal.org/project/commerce_license</a></li>
<li>Commerce License Billing <br/><a href="http://www.drupal.org/project/commerce_license_billing">http://drupal.org/project/commerce_license_billing</a></li>
<li>Commerce Card on File <br/><a href="http://www.drupal.org/project/commerce_cardonfile">http://drupal.org/project/commerce_cardonfile</a></li>
<li>Commerce Dunning <br/><a href="http://www.drupal.org/project/commerce_dunning">http://drupal.org/project/commerce_dunning</a></li>
<li>Commerce Guys Marketplace <br/><a href="http://marketplace.commerceguys.com">http://marketplace.commerceguys.com</a></li>
</ul>
</section>
<section>
<h1>Questions?</h1>
</section>
</div>
</div>
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