Improve the survey experience via best design principles

[reese-lee]

I was inspired by Pablo's post to research survey design principles, as I'm sure there are ways to tweak our current survey experience that will produce better results overall (more respondents, higher quality responses, better experience for survey respondents--all of which will drive results for the original purpose of the survey).

In my initial research, I found this blog post that covers four (4) design principles, with some clear illustrated examples.

There will be more work to do in terms of how we can ensure each survey meets these principles, but at the minimum we can work on the template as needed and the messaging (how we promote the survey). Thinking we can put together a similar principles-based guide that SIGs can follow for surveys.

Thoughts? I'll build out the TODOs as appropriate after further discussion.

Todos:

• TBD

[avillela]

Love this idea. Anything to entice folks to take our surveys!