diff --git a/Makefile b/Makefile
index 432c18a23..c34a271a7 100644
--- a/Makefile
+++ b/Makefile
@@ -182,6 +182,13 @@ ifneq ($(TAG:release-v%=%),$(TAG))
 endif
 endif
 
+# easy-deploy can be used for building and pushing a custom image of MCAD and deploying it on your K8s cluster for development.
+# Example: "make easy-deploy TAG=<image tag> USERNAME=<quay.io username>"
+easy-deploy: images-podman
+	podman tag localhost/mcad-controller:${TAG} quay.io/${USERNAME}/mcad-controller:${TAG}
+	podman push quay.io/${USERNAME}/mcad-controller:${TAG}
+	cd deployment && helm install mcad-controller mcad-controller --namespace kube-system --wait --set image.repository=quay.io/${USERNAME}/mcad-controller --set image.tag=${TAG}
+
 run-test:
 	$(info Running unit tests...)
 	go test -v -coverprofile cover.out -race -parallel 8  ./pkg/...
diff --git a/README.md b/README.md
index 828cd8662..e51031edc 100644
--- a/README.md
+++ b/README.md
@@ -14,6 +14,11 @@ Follow the [build instructions here](./doc/build/build.md) to build the Multi-Cl
 
 Refer to [deployment instructions here](./doc/deploy/deployment.md) on how to deploy the `multi-cluster-app-dispatcher` as a controller in Kubernetes.
 
+Alternatively, for a quick deployment, you can use the `easy-deploy` make target to build, push, and deploy your custom image of MCAD on your Kubernetes cluster:
+```
+make easy-deploy TAG=<image tag> USERNAME=<quay.io username>
+```
+Note: Ensure you are logged into your quay.io account on your local machine, and your kubeconfig is pointing to the cluster you want to deploy MCAD on.
 
 ## Release Process
 
diff --git a/doc/deploy/deployment.md b/doc/deploy/deployment.md
index fb45cb2bb..d0bfa0a77 100644
--- a/doc/deploy/deployment.md
+++ b/doc/deploy/deployment.md
@@ -142,6 +142,15 @@ For example:
 ```
 helm install <release-name> mcad-controller --namespace kube-system --wait --set image.repository=tonghoon --set image.tag=both --set configMap.name=mcad-deployer --set configMap.dispatcherMode='"true"' --set configMap.agentConfigs=agent101config:uncordon --set volumes.hostPath=/etc/kubernetes
 ```
+
+##### Example 4 
+Use the `easy-deploy` make target to build, push, and deploy your custom image of MCAD on your Kubernetes cluster:
+
+```
+make easy-deploy TAG=<image tag> USERNAME=<quay.io username>
+```
+Note: This assumes you are logged into your quay.io account on your local machine, and your kubeconfig is pointing to the cluster you want to deploy MCAD on.
+
 ### Chart configuration
 
 The following table lists the configurable parameters of the helm chart and their default values.