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Solidus Brand Assets

Solidus logo assets and brand guidelines

Logo

Please DO NOT alter the shape, proportion, color or orientation of the logos.

Dark Light
Logo
SVG / PNG SVG / PNG
Symbol
SVG / PNG SVG / PNG
Type
SVG / PNG SVG / PNG
Avatar
SVG / PNG SVG / PNG

Color Palette

Please DO NOT use our previous orange (#E99042).

HEX RGB
Dark Smokey Blue (logo, text, dark backgrounds) #24282f 36, 40, 48
Royal Blue (buttons, icons, illustrations) #3c76f0 60, 118, 240
Ice (light backgrounds) #fafbfc 250, 251, 252

Naming

  • Name: Solidus
  • Tagline: Rails eCommerce Platform
  • Hashtag: #Solidus