How to Release?

Add new version in CHANGELOG.md with keywords New, Fixed, Improved
Update version number in Fastfile
Run bundle exec fastlane release which will automatically...
- set version and build number
- commit the changes
- tag the commit with version number
Push latest commit with tag to origin which will automatically...
- trigger GitHub Actions to create a GitHub release with changelog

TestFlight

Run bundle exec fastlane beta
- If this fails for whatever reason, fall back to archive and distribute through Xcode

Add new version in AppStoreConnect
(optional) Add new keywords
(optional) Update screenshots, generate them with bundle exec fastlane screenshots
Add build from TestFlight to new version and submit to review