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Update 转化漏斗.md #15848

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## 指标口径

- **计划发送次数:**当日所有推送任务可下发的设备数(过滤无效设备,例如通知栏关闭、90天未联网等设备)加和,不去重
- **实际发送次数:**当日所有推送任务实际下发到终端设备/厂商服务器的次数加和,不去重
- **实际发送次数:**当日所有推送任务实际下发到终端设备/厂商服务器(例如走自建通道app在线、厂商未超量的等设备)的次数加和,不去重
- **抵达次数:**当日所有推送任务**移动推送自建通道的抵达成功回执和厂商通道抵达成功回执**数量加和,不去重
- **点击次数:**当日所有推送任务被点击的次数加和,不去重
- **实发率(PV):**实际发送次数/计划发送次数 * 100%
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