Social Media Analytics

Repository for Social Media Analytics course.

Notebooks

Lecture 02 - Introduction to Python and Social Media Data:

Lecture 04 - Text Embeddings:

Lecture 06 - Sentiment Analysis:

Lecture 08 - Dimensionality Reduction:

Lecture 10 - A/B Testing:

Lecture 12 - Natural Language Generation:

Lecture 13 - Engagement and Project Ideas:

Lecture 15 - Image Generation:

Lecture 17 - Image Analysis

Lecture 19 - Persuasion:

Lecture 21 - Community Detection:

Lecture 23 - Social Media AI Strategy:

Note: Tweeting does not work in Colab. Must be run on your local machine to actually post on Twitter.

Special Lecture - GPT-4:

Homeworks

HW1:

HW2:

HW3:

HW4:

HW5:

HW6:

HW7:

HW8:

HW9: